Who We Are

Better by experience:

Ashine was founded in 2004 and since then has secured a highly respected reputation throughout the Midlands for delivering efficient and experienced consultancy.
Ashine has built this reputation for efficiency, integrity and innovation through building close relationships with clients based on trust and profitable results. Our collaborative, fresh and determined  approach enables us to provide companies with valuable feedback though a ‘fresh eyes’ approach, insights and defining the problem or work required.

The foundation of our work

We have a tradition of embarking on new paths, taking on new challenges and embracing change. However, in all of this one thing remains unchanged. We are constant in our adherence to our four guiding principles:
  • Independence
    We are more than willing to tackle the awkward questions and the seemingly intractable issues and will give you our recommendations in a straightforward way. We have an extensive network of specialist suppliers on which to call if required but we are not bound to these third parties; we will always seek out the best supplier for your needs or alternatively we are happy to work with your existing supplier base.

    The transactions with such third parties will be made completely transparent to you. 
  • Objectivity
    Our consultancy takes into consideration all opportunities and risks and we are wholly objective in reaching conclusions following such analysis. The way in which we seek to structure our remuneration means that we gain no advantage by proposing any particular business or marketing solution. 
  • Expertise
    We only offer direct consultancy services in areas where we have demonstrable proven expertise. Where a particular schedule of work requires further areas of expertise we would only involve third parties where our previous experience of their capabilities has been first rate.
  • Confidentiality
    Naturally, no knowledge or information obtained during the consultancy process is discussed with or disseminated to third parties.


So if you would like to get to know us personally, we would welcome a confidential discussion with you on any aspects of your business where you believe we may be able to help.